To bring exclusive video on demand content from the India Tour of Australia, Tech giant Facebook partnered with Sony Pictures India (SPNI) which will be later broadcast on Facebook Watch. Some content such as match highlights, in-play moments with best catches, best wickets and man of the match will be featured by the Facebook. All this will be available on the Sony Sports India’s Facebook page.
India Tour of Australia schedule features three ODIs, three T20Is and four Tests. It started off on November 27 and will continue till January 29, 2021. In the first ODI which was played yesterday where Australia beat India by 66 runs.
Mr. Manish Chopra, Director and Head of Partnerships, Facebook India, said on the partnership of Sony TV with Facebook: “At Facebook, we are committed to deepen and enhance engagement with cricket fans across the globe by bringing best in class, premium action to them in ways that ignite conversations, build connections and enhance affinity towards the sport. We are delighted to work with Sony Pictures Networks India (SPNI) to bring some of the most exciting moments from one of India’s most awaited overseas tours to cricket fans on Facebook Watch.”